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Spotify Branding is the Next Big Thing

April 5, 2018

With the launch of Spotify’s IPO comes some major shifts to the companies business plan: Spotify branding for businesses. The new marketing analytics and advertising studio make Spotify an attractive brand channel for new and established brands alike. Now brands can combine the awesome social features of Spotify with advertising and...

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Interview with Aaron Draplin: Graphic Design, Bernie Sanders, and Fiverr Logo Design

March 30, 2018

Interview with Aaron Draplin: Graphic Design, Bernie Sanders, and Fiverr Aaron Draplin, designer and founder of Draplin Design Co., talks shop with Tyler McKnight about Bernie Sanders, what he thinks about template design and Fiverr, who his design heroes and just how like you and me he really is. Aaron...

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Facebook Definitely Has Recorded Videos of You

March 29, 2018

Facebook says “F*&K Your Privacy” As if things couldn’t have got any worse for Mark Zuckerberg and Facebook with Cambridge Analytica, now it has been rumored that Facebook has been keeping recorded videos of you that you never published. And to make matters worse, Facebook is being coy and “investigating” why...

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How to Not Suck at Campus Marketing

March 29, 2018

No one doubts that the college market is valuable and that campus marketing is necessary, but are campus ambassador programs the way to go? Many marketers and students are skeptical. But, according to VoxBurner, most brands are actually just doing a really crappy job at campus marketing. So, use our...

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Are you a new school digital marketer? Take our quiz.

March 28, 2018

Are you a new school digital marketer? Are you keeping up with the ever-evolving marketing world? Listen, even the digital gurus have a hard time keeping up with all the changes going on in the digital space. And the lexicon of anyone who works in marketing is overflowing with three-letter acronyms....

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Digital Brand Ambassadors: Employees and Co-workers

March 23, 2018

Your brand has all the digital brand ambassadors that it needs: employees. But, are you ignoring your in-house digital influencers? “Word-of-Mouth” is king for customers. Who do customers trust most? It’s an important question to ask when deciding on digital brand ambassadors. Before hiring an earnest-looking actor, consider looking in-house. According...

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Why You Should Continue To Market During A Crisis

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Life of the Brand is a resource for marketers, small business owners, operators and anyone else interested in the Life cycle of the Brand.

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Top Reasons Why Your Website Needs E-Commerce

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How To Prepare Your Business For A Crisis

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How To Manage Your Business’ Social Media During A Crisis

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