5 Examples of The Mandela Effect In Advertising – Is Your Mind Playing Tricks On You?

5 Examples of The Mandela Effect In Advertising – Is Your Mind Playing Tricks On You?

In the last few months, the internet has been set ablaze with examples of the Mandela Effect. If you are unfamiliar with the phenomenon then prepared to get your mind blown. We apologize in advance for the rabbit hole you are about to descend into.

What Is The Mandela Effect?

At its core, the Mandela Effect is when a large number of people collectively remember something one way when it actually never existed as such. The theory was named after tens of thousands (if not hundreds of thousands) of people were certain that Nelson Mandela died when he was imprisoned in South Africa in the 1980’s. Many of them went so far as to say that they even remembered watching his funeral on TV. In actuality, Nelson Mandela did not pass until late 2013. While many people chalk these types of experiences to memory just kind of well…sucking. Other people have gone so far to say that we somehow entered a new parallel dimension, or even that time travelers have gone back in time and altered small details of the past. Sound far-fetched? Well check out examples of the Mandela effect in advertising below and see if any resonate with you. You might just end up being a believer after all.

Oscar Meyer Isn’t Spelled M-E-Y-E-R

Oscar Mayer Logo Mandela Effect

Oscar Mayer

Everyone has heard the Oscar Mayer song at some point in time. Since the song literally takes the time to spell out the company name, many have been left shook with the realization that the name of the famous processed meat company is spelled O-S-C-A-R-M-A-Y-E-R. And like honestly if that is the REAL spelling, that should not be pronounced the way it is…

The Monopoly Man Doesn’t Have A Monocle

Monopoly man Mandela Effect

Monopoly man

Monopoly is one of the most well-known board games in the history of leisure activities. It’s mascot the Rich Uncle Pennybags is always remembered for his sock of money, top hat, and classic monocle. Except wait…he never had a monocle – ever. Do you remember him with one?

How Do You Spell Chick-Fil-A

Chick fil a logo Mandela Effect

Chic-fil-a is wrong way to spell it.

Chick-Fil-A is one of the best known fast food chains in the nation. Everyone seems to love the delicious and ridiculously polite chain. But how exactly to do you spell it? Well if you think the above logo is correct, we have some intense news for you…it has always been spelled Chick-Fil-A.

Kit Kat Never Had A Dash In The Name

Kit Kat logo Mandela Effect

It’s Kit Kat, not Kit-Kat

Kit Kat is one of the most recognizable candy bars of all time. This is largely due to the now iconic ‘give me a break’ ad campaign. If it is so well known then why do so many people remember KitKat having a dash in the name when it actually never did!

Fruit Loops Is Spelled HOW?!

Fruit Loops logo Mandela Effect

Froot Loops. Not Fruit Loops.

Earlier this year the internet lost its collective minds when it realized that all the loops in fruit loops actually taste the same despite being different colors. Soon after the realization that Fruit Loops is actually spelled Froot Loops sent another ripple of panic out across the masses.

So there you have it. Some of the most recognizable and successful brands in the history of advertising seem to have fallen victim to the cruelties of the Mandela Effect. Did you remember them correctly? Or are you freaking out just a little bit right now? We definitely got tripped up by some of these, because honestly Chick-Fil-A definitely never had a ‘K’ in the name until like RIGHT NOW!

Images Courtesy of Buzzfeed

About author

Erik Mahal

Music blogger, SEO and digital advertising dork, and above all - corgi aficionado