Is your social media expert really an expert? Nine times out of ten, they’re not. Some people still believe social media is all about driving sales and increasing foot traffic into their store. These people are seriously mistaken. If your social media expert claims he/she can prove ROI on the...
How to Evolve Your Brand Smarter
Life of the Brand is a resource for marketers, small business owners, operators and anyone else interested in the Life cycle of the Brand.